Petersberg, 28. December 2007 - Because of the existing competition and the connected rivalry among companies, customer loyalty as a success factor becomes the main focus of company processes. To make optimally and profitably use of customer satisfaction and customer loyalty involves diverse challenges for a company. To cope with these challenges is only possible with a Customer Relationship Management (CRM) that works well and efficiently. In this context, especially the application of relevant software on the Lotus Notes platform is very promising. The CRM specialist GEDYS IntraWare (www.gedys-intraware.com) points out this fact in the run-up to the Lotusphere 2008, taking place in Orlando, Florida 20-24 January 2008.

"Lotus Notes ranks among the most popular and acknowledged platforms for the exchange of documents, split work as well as groupware and messaging functionalities. The popularity of the IBM solution ensures a good user acceptance at the implementation of CRM projects based on Notes, because the platform as a basis system is already used by many companies and their employees. An additional advantage is the ease of use and the wide range of functions that make CRM with Lotus Notes be nearly unbeatable", Joachim Weber, managing director of GEDYS IntraWare, explains, also with regard to attractive costs. In fact, in comparison to other CRM solutions, there are no expensive trainings or any loss of productivity which would be the case if a changeover of systems were necessary.

With the CRM solution "GEDYS IntraWare 7", the company offers a complete suite for customer management on the basis of Lotus Notes. It comprises of efficient tools for Sales, Marketing and Service that complete the 360 degree view of the customer. With these flexible modules, companies can have professional solutions for a process oriented campaign management that make it possible to address specific target groups from the planning and the implementation up to the measurement of effective marketing and sales campaigns. It also ensures flexibility in customer service - from the management of employees through the electronic customer file up to complaint management - or even workflow automation. "GEDYS IntraWare 7" accurately integrates all aspects of a successful, efficient and productive Customer Relationship Management into the company's processes.

"Our suite refers to many Lotus Notes features that have not been used in the company before the implementation of CRM. It is only GEDYS IntraWare 7 that integrates these functions into company processes and uses them to acquire, keep and manage customers", Weber says. GEDYS IntraWare GmbH will present the company and its Notes based CRM solutions on the Lotusphere 2008 in Orlando, Florida from 20 to 24 January at pedestals 430-432.